Digital Metal

Hot stamping specialist KURZ developed a new process to apply metal foils in digital printing. This makes it possible to realize individual silver, gold and holographic effects at a reasonable cost, even for a lot size of 1. Tribecraft supported KURZ in designing a comprehensive business model which unites procedure, machine, consumables, service, and corresponding manage-ment software into a proprietary system. The developed pay-per-stamp model offers attractive benefits for KURZ, printers and last but not least end customers as well.
“With Tribecraft’s help, we managed to successfully bring our new concept to market.”
Market launch:
2015
Our contribution:
B2B use analysis in in Europe, Asia, USA
proprietary identification system
payment model for consumables
system architecture database
specifications for software development